Questions
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Different "language" settings in Google Keyword tool does not change "search volume"
That's how I understand it but the Google help documents say that it will influence the "local monthly searches" column: If you access the Keyword Tool from within an ad group, the Local Monthly Searches column will factor in your campaign'scountry and language targeting (if you target a region or city, only the country will be reflected). If you use the Keyword Tool [image: doit.gif], your country and language selections will influence this column. The **Global Monthly Searches **column always shows traffic in all countries and all languages. Hope that helps. I don't find it to be super exact since when I use the US and language Japanese for some common search terms, it lowers the local search volume by only like 5 or 10 percent. I wouldn't make too many firm decisions based off of it since the accuracy of the results seem a little suspect to me. -jv
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