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As a newbie (using Moz less than one month), I'd like to say that I'm not sure what to do with that information. I can't very well optimize my homepage for all keywords associated with the services that we offer. It would be helpful to me if there were some suggestions as to what to do with this data.

Does anyone use a bookmarking tool that they like?

When I do research for content creation I would like to:
-save online articles in folders
-tag articles with categories
-share bookmarks with my team.

Diigo used to have lists, which I guess would have fit the bill, but they have removed them and replaced them with Outliners, which I don't care for.

Any suggestions?