Questions
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Managing Google Map Location for a remote wilderness lodge
Hi Bzmark, Thanks for the clarification. The reason I asked is that it isn't permitted to create a Google+ Local page for a non-staffed vacation rental. Sounds like you're in the clear, as far as that's concerned, with this lodge. I feel that Tim has correctly assessed this situation. There are multiple issues here. P.O. boxes are not allowable addresses, so at some point, someone created a Google+ Local page (and likely other citations) for a location that is in violation of the Google Places Quality Guidelines. Google's local product is mailing address-based - meaning that it is intended to feature data about businesses with physical addresses at which mail is received and to which humans come. While humans do come to this lodge, mail apparently doesn't come to it, taking it outside of Google's definition of a true local business and making it an unlikely candidate for local inclusion. Since the lodge doesn't receive mail at its remote location, it would be impossible for it to receive a postcard for the purposes of verification, again, making it ineligible. So, I think where you are at right now is that your client's business name exists within in Google's local product when it should never have been included in the first place, lacking a mailing address that would be legitimate in the eyes of Google. The client's location is being misrepresented by Google, and there isn't a clear path for cleaning this up, because there is no genuine mailing address to substitute in a cleanup campaign. If the wrong location is misrepresenting the business and misleading customers, you could try to get the page deleted, but I think the best thing to do here would be to go through the Google MapMaker and Google And Your Business fora to see if you can make direct contact with Google staff for guidance with this matter. Typically, I would be sending you through a troubleshooter like this one (https://support.google.com/places/) but as you don't have a legit mailing address, it won't get you very far. I think your only hope is direct contact with Google staff, who may either help you remove the listing or may allow you to edit it in some way. They won't be happy about the P.O. box, of course, but they may have some solution for you that will ameliorate the fact that the business is currently being misrepresented and is potentially misleading customers. In the meantime, I do like Tim's suggestion of creating a custom Google map to embed on your website so that, at least, the website is properly directing guests to the location. In sum, the business model is not appropriate for inclusion in Google's local products and your task is to do all you can to prevent potential guests from being misdirected.
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