Questions
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Has anyone found a best practice for ranking a client who has one central office location, but a large, regional service area that they want to rank for?
Hi Kevin, Good thoughts from Kevin Ramirez regarding content development and Richard Horvath regarding ensuring that the content you develop is unique! The challenge here is that Google is biased toward physical location. Thus, an SAB (service area business) must typically plan to go after local pack rankings for its city of location and organic rankings for its location-less service cities. The type of content you will be developing is typically known as city landing pages. You can read more about this here: The Nitty Gritty of City Landing Pages
Behavior & Demographics | | MiriamEllis0