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I've just used Open Site Explorer to compare some sites whose (unpaid) Google ranking I aspire to.

They all have higher authority than my site, but the top ranking site out of the 3 I've looked at has the lowest Page Authority, hardly and links (when the others have hundreds), lowest page rank and lowest page trust.

In fact, when you look at the top ranking page (ranks #1), it does not even have the search term in it as a complete phrase.

One thing I do notice is that it does have 100,000s of linking root domains from one linking root domain.

So how can it rank number one on Google?

Guys

I'm sorry. I'm probably either being a little dense here or I have not explained my predicament properly. I'm no techie, so excuse me and the following long explanation.

I've looked up 301 redirect and it suggests creating a .htaccess file with a line that points the old URL and file path to a new one. I don't have an actual file to point from or to other than the domain/index.html file.

I still don't understand why SEOMoz says I have duplicate content on TWO pages - xxx.co.uk and xxx.co.uk/index.html when I only have xxx.co.uk/index.html. I do not have any other home page for the website.

So, I guess I have a couple of questions:

1 - what line of code should be in my .htaccess file when I only have one file, not two.

2 - if I type xxx.co.uk into my browser's address bar, how does the browser know to take me to xxx.co.uk/index?

Thanks very much. I'll take a look.

One of my campaigns shows duplicate page content for domain xxx and xxx/index. There is only one index (home) page, so why does it report on two?