Welcome to the Q&A Forum

Woo Hoo! Another tools post! ...I jest. SEMRush Moz & Moz Bar Screaming Frog SEO Profiler AHREFS

Can anyone else shed any light on this? Many thanks.

Hi Ben, What you want here is: Ideally, 1 website with a landing page on it for each of the 2 locations. A unique Google My Business Page for each of the 2 locations, linking to their respective landing pages Google Plus, as a local product, is dead. Read: http://blumenthals.com/blog/2015/11/25/google-plus-upgrade-faq-for-the-smb/ The only reason to maintain a social presence on Google Plus is if your business has somehow earned a major following there. Otherwise, you may be better off devoting social efforts to Facebook, Pinterest, Youtube, and what have you. For a couple of years, the advice for local businesses was to post on Google+ but it never really took off and then Google divorced it from Local, so, remaining pages are kind of useless and if you don't log into them every 6 months, Google will un-validate them. Whether it's necessary to close them, I can't really say. That's a good question, but not one I've seen raised before and am not sure how the millions of local businesses who have recently gone through the +/local divorce are handling that. Hope this helps!

Hi Ben! These are some great suggestions, and I'll add that you should attend one of our twice-weekly Pro walkthrough webinars. If the times don't work for you, there are some recordings of past webinars available, too. Sign up here: https://moz.com/help/guides/getting-started/welcome-webinar