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Hi Batchbook, I am going to give you a slightly different answer than seowoody. The issue you are looking at is geography based, not language based from what I can tell right now. That means you don't need hreflang (maybe). This might be different for the actual situation though. Your customers needs determine what route you should go down for international, and I can't tell you what to do without knowing more (Like SEOWoody said). With all of that being said, use this tool and report back to me your end result (it's something I built). Then I can help you figure out how to deal with this: http://outspokenmedia.com/international-seo-strategy/