Questions
-
Is it worth keeping a decades-old domain that's merely 301 redirecting to the main domain?
Thank you everyone. Taking a look further, I found that: - Google Analytics shows that this old domain used to get traffic, for years, but back in January of this year, the traffic more or less came to a halt. I suspect this is approximately when a former SEO put in 301 redirects for this domain, and Google recognized it. - And in a site:{domain.com} search in Google, along the same lines, I found that only one page is currently being crawled -- the homepage. - BUT in an advanced search in Google, there are 171 mentions of "{domain}.com" in Google still. While many of these are mentions of the owner's email address, this leads to recommending hanging onto the old domain, especially if it is inexpensive. - AND in Moz Pro, I can see that while there is certainly not much happening with the old domain, it does have some link equity, which is being passed to the main new domain name. Conclusion With all this said, I told the client that the bottom line is that I've looked into the potential value of this domain, and do feel it's worth hanging onto -- especially if it is relatively inexpensive. Thanks again, so much, for chiming in on this one. Should anyone else have any vastly different suggestions, I'm all ears. Zack Barton Barton Interactive (833) 442.6853 // office (408) 910.7750 // mobile https://bartoninteractive.com
Intermediate & Advanced SEO | | BartonInteractive0 -
Tumblr and Link Equity
I have a ton of Tumblr blogs but their links don't show in any of the tools. I'm hoping that the footer and header links count for something, and that Moz and the other tools just don't spider them because in general it's not worth it. One of my tumblr blogs has a page authority of 39, so it's nice to think of that juice floating around my web properties, but I may be wishful thinking.
Moz Tools | | julie-getonthemap2