Hello Mozzers,
I am wondering about the effect of link building by swapping links between websites and adding a link partner page to the web shop containing hundreds of links.
I have this new competitor coming in to the SERP of Google competing on the keywords I am targeting. The competitor has way more links than our web shop.
The competitor has a page with hundreds of links to other web shops witch on there turn has a link to there web shop. (not all off them link back btw)
I always thought it is no use sharing links with other websites this way in creating a huge page with hundreds of links. it is of no benefit for neighter website to do this.
Still it does seems to work (?) and tis strategy is used by a lot of web shops in the Netherlands.
How are you guys looking at this?
Witch of you guy's are using strategy like this?
Should I pick up this strategy myself?