Questions
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What is the current thinking about translated versions of pages? Is it necessary
There are a few ways to do it that have advantages and disadvantages. Your best best is probably to serve users based on their location, rather than their language -- since someone browsing in Chinese in another country probably has no use for the China based version of your site. I know that can be done through Javascript, and I imagine there are other ways to do it. I'm not an expert on that, but there is a lot of information out there about it. Oh, and here's Google's bare bones explanation of the dos and don'ts of Multilingual sites: https://support.google.com/webmasters/answer/182192?hl=en#1. There's not a lot there but it's important to keep in mind.
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