Facebook business page

[catherine-279388]

Hello Can you help me. I'm starting out in SEO and sometimes I think I miss the Elephant in the room. I have tried and tried to find our via 'Google' or 'Seomoz' articles the answer to this question. How does 'Google Panda' link a facebook business page to it's actual business website if the url is not identical eg 'www.setteeherts.co.uk' 2 'www.facebook.com/settee-herts'? As no one is talking about this I'm assuming I am missing the elephant. If you can see it can you point it out gently? ta!

[gfiorelli1]

Mmm... I think it is me now "missing the Elephant" right now?

Are you asking how Google link an FB Page to the corporate website of the same business?

Well, Google is not linking them, it sees as two different things, as really they are. What it does is identify the entity behind both web presence (the Business) because of signs as the presence of the link to FB Page in the site of the business and viceversa (the link to the corporate site in the FB Page). Or, when the Google+ profiles will be available also for businesses, with the presence in those profiles of the links to both the corporate site and the FB Page.

I hope I was able to help... and especially I hope to have understood your question... even though I still wonder what the Panda Update should have to have an influence here

[JamesNorquay]

I think google will take the first content which was indexed i.e if the website was indexed first then it will have prority in the ranks.

If the Facebook pages was second it will rank lower, yet you can use SMO tactics to rank both pages within Google SERPS to drive traffic to both destinations.

[catherine-279388]

Thank you Gianluca - I did suspect that these entities would be enjoined by their relationships via reciprocal links.  You are quite right I didn't word my query at all well, & I'm very impressed you managed to answer my question as well as reword my question.  You should do training!

Thanks again

[catherine-279388]

Thanks James