Multi city locations and webmaster tools

[AL123al]

I recently read this article: https://moz.com/ugc/get-your-multilocation-business-ranking-in-multiple-cities-with-one-domain-21815

In it Brian talks about setting up webmaster tools for city locations and directories. So my client has a site: www.example.com/city1 and www.example.com/city2

How do I configure webmaster tools for these city locations. Is it possible?Is it worth it?

[BrianJGomez]

​I can't give you anything other than anecdotal evidence here but yes. I would recommend this. If for the very least, you can see that a specific directory in WMT has the proper geo kws associated with it. The driving principle here is this: Google has more data than any company on the planet and one of their biggest challenges is organizing that data to help their users. If there's anything I can do to help them organize that data in an accurate manner, that helps their users, I do it.

[MiriamEllis]

Thanks for popping by, Brian. I believe ALBA is asking how to configure webmaster tools (now Google Search Console) in the manner described in your post. Really nice of you to stop by to respond. If you can provide any further details, it would be very helpful, I'm sure.

[AL123al]

Yes Miriam and Brian, I am asking how to configure it if the city is a directory. A "how-to" would be helpful- or is it just the same as adding in a domain to Google Search Console?

[BrianJGomez]

Sorry, yes, adding a directory is exactly like adding a domain or a subdomain to Webmaster tools. Just add the full url, confirm ownership and you're all set

[AL123al]

Thanks!

[SEOhughesm]

I have a question -- after you put the city pages in Webmaster Tools, what do you have to do next? Anything special other than what you would normally do in Webmaster Tools?