Should we add Schema.org for Website Articles on our blog page

[PeteC12]

Hi All,

We use schema.org on most of our eCommerce website apart from on our "latest news/blog section" which we have all our how to's ...and other useful articles on . Am I missing a trick here ?.. I have found there is a https://schema.org/Article  which I guess we could implement if it's a big help or if there's a better one ?

Just wondered peoples thought as whether it is must have from an SEO/ranking point of view

thanks

Pete

[PatrickDelehanty]

Hi Peter

I am a big advocate for Schema.org. I have seen great return in the areas I have invested into it and so have others based on this Search Engine Watch article.

Here is the blog markup for schema.org and it's various properties, including BlogPosting.

Here is a resource from w3resource on implementing Blog schema and one for BlogPosting from Jeremy Walker.

Overtime, Schema.org tends to get more and more granular, so please do read through the schema.org site so you can take advantage of all it has to offer and discuss with your web development team. Remember - while every BlogPosting is an Article, not every Article is a BlogPosting - as shown by the Article variations on the Full Hierarchy page above.

Also - after implementation (preferably on a staging site), you can use the Google Structured Data Testing Tool to test your markup and see if everything is being read properly.

Hope this all helps - good luck!

[PeteC12]

Many thanks Patrick for your help.

I will look at those links etc you mention above. Just quickly, most of my articles are actually how to articles e.g How to aerate your lawn etc , so I am guessing these would come under  -https://schema.org/TechArticle   as oppose to Blog . Is that how it you would do it.

thanks

Pete