Recommendations for a collaborative workflow for an integrated content marketing / social media campaign?
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We are currently using an excel spreadsheet that is a homemade checklist of all of the various places we want to post. We take one topic, and we make various formats (video, promotional image, blog article, press release) and we list all of the posts we want to make in all of the channels (Twitter, LinkedIn, FB, instagram, pinterest, etc.). Is there any articles that describe a more streamlined way to do this? We have tried basecamp but looking for other options. We have a small team of about 5 people that collaborate to design, write, and post the content. I was looking for an article that describes the workflow that might simplify the communication and execution of this process. Thanks!
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you can use base camp its excellence in my opinion there are other tools like teamwork Or some people like asana
much better is conductor
http://www.conductor.com/why-conductor/core-features/
hubspot.com is there now as well.
https://seomoz.zendesk.com/entries/20974818-SEO-Workflow-Task-Management-Colaboration
http://blog.capterra.com/9-best-basecamp-alternatives/
http://blog.capterra.com/asana-vs-basecamp-clash-titans/
https://www.teamwork.com/landing/teamworkpmvsbasecamp/
http://www.wordstream.com/prioritizing-workflow
I hope this helps,
Tom