404 errors
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Hi, we have plenty of 404 errors. We just deal with those that are of the highest priority (the ones that have high page authority). We have also a lot of errors like this: http://www.weddingrings.com/www.yoy-search.com . Does it make sense to redirect those to the home page or leave them as an 404 error?
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http://www.weddingrings.com/www.yoy-search.com
This is probably due to to a relative URL being used in the site code. When relative URLs are used improperly, you usually see the url added to the end of the correct http url. Make sure to use http in your anchor tag.
i.e. and not
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I'd say it depends on how much work would be involved. If "a lot of erros" means a 100, I would redirect them to your homepage, especially since it looks like that's where they wanted to go anyway. If it's 1,000's, I'd build out a nice 404 landing page. Since you're selling wedding rings, I bet you could come up with a pretty awesome one; there's a lot of material there.
Happy Friday!
Ruben
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I second that...as I created a lot of 404's by not knowing to add http...2012...mistakes were made that year.
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- Fix broken internal and external links, like the Yoy-search url. That should solve one area of your 404 problems
- Identify why you have 404's in the first place. Find the root of the problem. Are these dead product pages? Definitely 301 them to the correct URL. If the product isn't there, consider redirecting to the homepage (or asking the linking site to change the URL to a relevant page) or showing a custom 404 page to show their other relevant offers.