G.A. question - removing a specific page's data from total site's results?

[MyOwnSEO]

I hope I can explain this clearly, hang in there!

One of the clients of the law firm I work for does some SEO work for the firm and one thing he has been doing is googling a certain keyword over and over again to trick google's auto fill into using that keyword. When he runs his program he generates around 500 hits to one of our attorney's bio pages.  This happens once or twice a week, and since I don't consider them real organic traffic it has been really messing up my GA reports.  Is there a way to block that landing page from my overall reports?  Or is there a better way to deal with the skewed data?

Any help or advice is appreciated, I am still so new to SEO I feel like a lot of my questions are obvious, but  please go easy on me!

[Ray-pp]

Hi MyOwnSEO,

Absolutely, there are a couple ways you can do that.

• Create an Advanced Segment

You can create an advanced segment which filters out any results coming from a certain keyword. Since you know that keyword is currently being abused, I would exclude that traffic from your reports.

• Used the Advanced Filter

Go to the report you want to view. Then click on the 'advanced' link next to the tiny search box directly above the table of data. Now set an Exclude rule to filter out any of the results you wish, based on dimensions / metrics of the report you are viewing.