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    Is my Structured Data working?

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    • CleanEdisonInc
      CleanEdisonInc last edited by

      Hello Everyone,

      I had previously added Structured Data for reviews for my product pages, which worked, and has slightly bumped up CTRs.

      Now, I am trying to get dates and locations to show up in the SERPs (Products are classes). Google's Structured Data Testing Tool shows that the data is being read without any errors, but I cannot seem to get them to show up in the preview (or actual SERPs).

      https://www.google.com/webmasters/tools/richsnippets?q=http%3A%2F%2Fwww.cleanedison.com%2Fcourses%2Fentry-level-solar-energy-training%2F

      If anyone could take a look and let me know if there is anything obvious I missed, it would be much appreciated.

      Thanks

      1 Reply Last reply Reply Quote 0
      • OlegKorneitchouk
        OlegKorneitchouk last edited by

        Doesn't look right...

        Each event should only have 1 start date... looks like you grouped all of them together.

        Look at this example and mimic it for each event date:

        <divclass="event-wrapper"itemscopeitemtype="http: schema.org="" event"=""><divclass="event-date"itemprop="startdate"content="2013-09-14t21:30">Sat Sep 14
          <divclass="event-title"itemprop="name">Typhoon with Radiation City
           <divclass="event-venue"itemprop="location"itemscopeitemtype="http: schema.org="" place"=""><spanitemprop="name">The Hi-Dive
             <divclass="address"itemprop="address"itemscopeitemtype="http: schema.org="" postaladdress"=""><spanitemprop="streetaddress">7 S. Broadway

        <spanitemprop="addresslocality">Denver,
              <spanitemprop="addressregion">CO
              <spanitemprop="postalcode">80209

        <divclass="event-time">9:30 PM
          <spanitemprop="offers"itemscopeitemtype="http: schema.org="" offer"=""><divclass="event-price"itemprop="price">$13.00
          <aitemprop="url"href="http: www.ticketfly.com="" purchase="" 309433"="">Tickets</aitemprop="url"href="http:></divclass="event-price"itemprop="price"></spanitemprop="offers"itemscopeitemtype="http:></divclass="event-time"></spanitemprop="postalcode"></spanitemprop="addressregion"></spanitemprop="addresslocality"></spanitemprop="streetaddress"></divclass="address"itemprop="address"itemscopeitemtype="http:></spanitemprop="name"></divclass="event-venue"itemprop="location"itemscopeitemtype="http:></divclass="event-title"itemprop="name"></divclass="event-date"itemprop="startdate"content="2013-09-14t21:30"></divclass="event-wrapper"itemscopeitemtype="http:>

        1 Reply Last reply Reply Quote 1
        • simonberenyi
          simonberenyi last edited by

          Hi

          After looking at your site it would seem that you would be better off providing preview pages for each drop down location and even the date. This might mean lots of extra work to begin with, but would offer much better targeting and might add another beneficial layer of user experience.

          I am fairly new to the application of structured data, so seeing what Oleg has already said is really helpful. Please share your results.

          1 Reply Last reply Reply Quote 0
          • CleanEdisonInc
            CleanEdisonInc last edited by

            Hey guys,

            Thanks for the input. I thought the problem might actually be tied to multiple locations having multiple events, so I made it multiple locations each with one date:

            https://www.google.com/webmasters/tools/richsnippets?q=http%3A%2F%2Fwww.cleanedison.com%2Fcourses%2Fentry-level-solar-energy-training%2F

            But no dice. We used to generate preview pages for each date and location for each product, but it generated tons of almost identical content. Do you have any examples of website that have done this successfully?

            Anyone have advice on how to get dates and locations to show up in the SERPs?

            Thanks

            OlegKorneitchouk 1 Reply Last reply Reply Quote 0
            • OlegKorneitchouk
              OlegKorneitchouk @CleanEdisonInc last edited by

              Close... you still have them all grouped into 1 event though.

              You need to remove the [itemscopeitemtype="http://schema.org/Event"] from the and move it to the level (and repeat for each )

              1 Reply Last reply Reply Quote 0
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