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    4. Product/service keyword in business title????

    Product/service keyword in business title????

    Intermediate & Advanced SEO
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    • Dan_Brown1
      Dan_Brown1 last edited by

      Is this Ok to add a keyword with business name in the google places (without having in the domain name)? While we create google listing for new business?   Please view attached image.

      Source - http://moz.com/blog/top-20-local-search-ranking-factors-an-illustrated-guide (13. Product/service keyword in business title)

      dS7FWJL.png

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      • MattAntonino
        MattAntonino last edited by

        If it's part of the business name, I don't see why not. If you go to that site you circled, the name is Boston Village Auto Body & Repair.  I would say that's a fair title.  If your business name was Woody's Shop and you put it in Google as "Woody's Auto Body & Car Repair Shop in Boston" then probably not so good.

        1 Reply Last reply Reply Quote 1
        • ClaudioHeilborn
          ClaudioHeilborn last edited by

          As Matt-Antonino says and the original post from Miriam Ellis you attached also says: it MUST be part of the Real Company name and consistent with the name you use in your web and off-line material.

          "If your business name currently doesn't contain a product or service term, don't take a wrong turn by simply adding keywords to the business title field on your Google+ Local page or other citations. This is not allowed!"

          Cheers

          1 Reply Last reply Reply Quote 1
          • MiriamEllis
            MiriamEllis last edited by

            Hi Varun,

            It's great to have you here in the forum! As Matt-Antonio and ClaudioHeilborn have correctly stated, the business name you enter when you create your Google+ Local page must be your real business name, with no additional keywords of any kind. This advice is based on what Google states in their Google Places Quality Guidelines:

            Do not attempt to manipulate search results by adding extraneous keywords or a description of your business in the business name field.

            The guidelines are the best place to go to understand the rules Google has published regarding the use of their product. Here's the link: https://support.google.com/places/answer/107528?hl=en

            Hope this helps!

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