Facebook shared vs liked

[KJMM]

Hi, looking at the "Open Site Explorer" I see :

| Times Shared on Facebook: | 12 | 25 | 7 | 8 | -- |
| Facebook Likes | 0 | 4 | 5 | 9 | -- |

But what is the differencebetween Times Shared on Facebook and Facebook Likes??

[MikeRoberts]

The difference is literally that one involves liking a page and one involves sharing a page. They are two separate functions that can be done independently of each other, i.e. I can Share your article without having to Like your website & I can Like pages on your site but not choose to share them. A Share is the use of the Share Button to share/post a page, article, etc. to a person's timeline, a friend's wall, and/or the timeline of a page that the person's account is associated with as an Admin. Whereas a Like is someone clicking a Like button associated with a page, article, etc. stating that they like/enjoy it.

[KJMM]

Thank you, I am considering putting AddThis buttons on my page https://www.addthis.com/get/sharing. So when I get their "share" buttons I get a facebook "like" button. Does this really matter in SEO performance do you think??

[MikeRoberts]

Social signals can lead to a decent boost for a website. With the "downfall" of linking, many have looked to signals from social media sites as the new natural expression of a site's worth to their user base and as social proof of authority. It won't necessarily make you rank better in search results but it can be an integral part of the conversion funnel.

[KJMM]

Thanks Mike