RSS Feeds query

[IrishTimes]

I think I pretty much know the answer to this one but a client of mine (in the motoring sector) wants to put an RSS feed of their car ads on an external classifieds web site. Any SEO concerns there?

Thanks all...

Gavin

[Carson-Ward]

That's no problem at all, as long as the listings are clearly marked as ads and links include the nofollow attribute! This is spelled out pretty clearly in the updated "link scheme" document if you need support:

https://support.google.com/webmasters/answer/66356?hl=en

"Here are a few common examples of unnatural links that violate our guidelines:

• Text advertisements that pass PageRank
• Advertorials or native advertising where payment is received for articles that include links that pass PageRank"