Why is this interior page outranking my front page?

[jonnyholt]

deleted for privacy.

[danatanseo]

If I were you I would have waited a week before making any drastic changes. I have seen extreme, and sometimes major extreme volatility in rankings before. I've literally seen a site go from position one in Google, to not being in the top 50 to being #1 again the next week.

Don't panic.

Analyze.

Evaluate

Rinse & repeat.

When you feel like you've got a handle on what you need to change and why, make incremental changes.

Otherwise? You're pissing in the wind.

[JarnoNijzing]

I completely agree with you Dana.

You said yourself the pages hold keyword heave images in a slider. This could also be one of the problems. If your URL in combination with page title, and page content is too heavy one keywords you could notice negative effects. In this case enormous drops in rankings.

Like Dana suggested, go step by step and isolate the exact problem. Otherwise everything you do can make things even worse in stead of better.

And like Dana suggested, I've had a website that was rankings no. 3 for a very competitive keyword, from one day to another, dropped over 50 positions, in the next couple of days rankings restored. Did I panick, Yes. Did I analyse if there was a problem, Yes, Did I change anything major to the site? NO.

Keep it simple and work in logical steps and you should be fine.