Website.com/blog/post vs website.com/post

[Saijo.George]

It would have a slight impact , but I assume its going to be very minimal as long as the overall length of the url is reasonable.

If you are setting up new one I would say go for the ones without blogs, as long as yo plan to deliver site content through wordpress. If you plan to use wordpress only as a blog for the site then throw it in a blog sub-folder.

[PortlandGuy]

Thanks for the responses! I was thinking it might have small impact but not much. I prefer to set-up websites without it if at all possible.

We have been adding about 12 new posts per month to a website for just over a year now and the traffic is just not taking off. It's been sitting at ~80 visitors a day for awhile. When I look at GA I can see the blog posts are not getting a lot of impressions. Not sure what is causing it... Could just me the niche. It a local company in the Phoenix market.

When we add content like this for our other clients traffic starts to go right up...

[joseph.chambers]

Yea - maybe the niche but you should always try to improve your CTR in webmaster tools. Whats the search impressions? Thats what makes us SEOs.. because we always ask: why is this ranking and not this.

I would go check out this: http://www.matthewwoodward.co.uk/reviews/buzzbundle-review-how-i-drive-traffic-to-my-blog/ - Buzz Bundle is the only tool I use for SEO. Each Product, Post, Landing Page I want to rank..

[Ant71]

Have you watched the mozinar the other day from Dan Shure about answers to Wordpress questions? This might help you http://moz.com/webinars/hands-on-answers-to-the-most-asked-wordpress-qestions

[irvingw]

As long as the path is crawlable that extra folder has absolutely no benefit or any negative effect on SEO. Keywords in folder name / URLs to not help push rank.

[PortlandGuy]

Interesting....

So, you don't think url structure matters in terms of seo?

All three of these URL should perform just the same?

mysite.com/keyword

mysite.com/blog/category/keyword

mysite.com/blog/bid/301015/keyword

[PortlandGuy]

No I will check it out... Thanks for the info!

[evolvingSEO]

Hey, I saw that one.

[evolvingSEO]

Hey PortlandGuy

First off, yes, I would put the blog in /blog if it's within a bigger website. But... what that said, I don't think these two buckets (blog VS site + blog) really have any distinction on the rankings. What works for some niches won't work for other, so adding 12 posts a month might be great for certain industries, but others maybe not. Some industries, putting out 2 or 3 really in depth and solid pieces of content (like white papers, ebook, video etc etc) could go a lot longer then a bunch of blog posts.  

-Dan

[PortlandGuy]

Thanks for jumping in Dan! I think that it might be a niche issue. I am just trying to rule out any technical stuff. We actually do put out white papers, ebooks, infographics, webinars, etc. on a monthly basis. The traffic has been steadily increasing through social and referral sources but organic has been a bit slower. Something like 10% unique year-over-year. It could just be due to the size of the local search market.