Content marketing where articles aren't high traffic

[BobGW]

Hello,

If no one is writing articles in your niche and articles are very scarce in the top 100 landing pages, what does that tell you about content and content marketing in your niche

[EGOL]

I have a retail site in a niche like this.  Nobody has written the articles.  Nobody.

I write articles and they rank well for LOTS and LOTS of long tail keywords.  However, there is not a lot of search in this niche.  The typical article pulls in only 5, 10 or 15 visits from search per day.  But, these articles have a good conversion rate.

So, I do a "good" job on these articles - but not a great job like I do for a site that competes for much higher traffic in much more difficult SERPs.