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    4. Domain Structure For A Network of Websites

    Domain Structure For A Network of Websites

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    • JessTopps
      JessTopps last edited by

      To achieve this we need to set up a new architecture of domains and sub-websites to effectively build this network. We want to make sure we follow the right protocols for setting up the domain structures to achieve good SEO for the primary domain and local websites. Today we have our core website at www.doctorsvisioncenter.com which will ultimately will become dvceyecarenetwork.com. That website will serve as the core web presence that can be custom branded for hundreds. For example, today you can go to www.doctorsvisioncenter.com/pinehurst.  Note when you start there, you can click around and it is still branded for Pinehurst or spectrum eye care.  So the burning question(s). - if I am an independent doc at www.newyorkeye.com, I could do domain forwarding but Google does not index forwarded domains so that is out.  I could do a 301 permanent redirect to my page www.doctorsvisioncenter.com/newyorkeye. I could then put a rule in the HT Access file that says if newyorkeye.com redirect to www.doctorsvisioncenter/newyorkeye and then have the domain show up as www.newyorkeye.com.  Another way to do that is we point the newyorkeye DNS to doctorsvisioncenter.com rather than a 301 redirect with the same basic rule in the HT Access file.  That means that, theoretically, every sub page would show up, for example, as www.newyorkeye.com/contact-lens-center which is actually www.doctorsvisioncenter.com/contact-lens-center.   It also means, theoretically, that it will be seen as an individual domain but pointing to all the same content under that individual domain just like potentially hundreds of others.  The goal is we build once, manage once and benefit many.  If we do something like the above which will mean that each domain will essentially be a separate domain,  but,  will google see it that way or as duplicative content? While it is easy to answer "yes" it would be duplicative, it is not necessarily the case if the content is on separate domains. Is this a good way to proceed, or does anyone have another recommendation for us?

      1 Reply Last reply Reply Quote 0
      • EGOL
        EGOL last edited by

        🙂

        I think that you should just make one website and publish best possible content.

        If you take all of the time you plan to spend building hotdog stand websites stuffed with links and tricky maneuvers and place that effort into quality content creation you might have a kickass site that performs well.

        Just build what people want and will find useful.  Don't try to fool Google.

        1 Reply Last reply Reply Quote 1
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