On-Page Report Card is lacking

[raywhite]

Fair enough.  Thank you for the reply.

[Gamer07]

I think on page card should be discarded. I don't know why SEOMOZ still keeps it in Research Tools while most SEOMOZ writers don't even talk about on-page factors these days.

I have been running my own experiment with SEOMOZ on-page optimization tool and I have come to the conclusion that it is a waste of time to play with it.

I have hundreds of pages that would get F from the very same tool but rank in top 10 and other A rated pages fail to even show up in the top 50 results. Not to mention that it doesn't work at all for long-tail keywords...

The only positive I can see is that it gives you a general idea of what not to do on your pages, such as keyword stuffing or the use of meta keywords.

If I was SEOMOZ, I would change the grading system from the current A-F to a simple POSITIVE-NEGATIVE. This was it wouldn't drive people crazy over it, trying to convert a C/B to and A. Importance of On-page Optimization is way too exaggerated because of this tool, showing up in your campaign report and in emails.

The tool is apparently obselete and I really hope SEOMOZ updates the grading system and stops showing it as an important tool. I have wasted hours and hours with it because it looked like an important part of SEOMOZ Research Tools.

Actually, I'd rather read more blog posts, listen to the webinars and then spend time with other research tools than wasting time on this on-page report card.

[Gamer07]

Fair enough but in my opinion the problem is that SEOMOZ is putting too much importance on the On-page optimization tool and on page report card by sending out weekly on-page reports.

If "LINK BUILDING and PA" is more important, then why don't you include them in weekly crawl report emails instead of the less important "ON PAGE REPORT"?

[RuthBurrReedy]

I would say that "also important" is a more accurate characterization of my comments above regarding link building and PA than "more important." Did you know that you can customize report emails to send the information you want? You can configure them in the Reports section.

The reason we send the weekly crawl report emails is so that users can easily see if their site is kicking up a new or unexpected error. If you have suggestions for how we can improve the report, I know our Product team would be interested in hearing them - you can request a feature at https://seomoz.zendesk.com/forums/293194-seomoz-PRO-feature-requests.

[RuthBurrReedy]

Thanks for your feedback on the on-page report - I'll pass it on to our Product team.

[Gamer07]

Thanks Ruth. I didn't know about the customization of reports. I take back that comment in that case

[worldwideadventurer]

I am new - and realise I have been very poor at key words and page optimisation.

I tested one of my pages which got an F no surprise there - made a whole lot of changes, and the F came back the the scores all still the same. Now I am confused!

[CleverPhD]

You probably need to wait until SEOMoz sends Roger to do his weekly check and see what has changed to give a new grade.

[CleverPhD]

The On-Page report is simply that - an "On-Page" report.  By definition, it does not check things that are outside of the page in question.  What you want to look at is a ranking report to see how a page is ranking.

On-page are just some of the 200+ things that Google looks at - so you have to look at the whole picture.  If everyone could just use a simple tool to reverse engineer the Google ranking algo, then I bet Rand would charge way more than $99 to access it!

On-page factors are SEO 101 though, so to delete it would be extreme.  I think people don't write about them as much as they are pretty well established (and straight forward) and so they do not need to be rehashed over and over again.

If there was not a tool, you would still need to read some Blog articles to find out best practices for on-page optimization.   You could still obsess over the details and implementing them for hours on end.  You would still end up in the same place that you are right now.

[worldwideadventurer]

Thanks I will try it again then.

[FLEAR]

mind is blown at people moaning about weekly on page factors. I think it's great, made a lot of changes ( can only be positive! ) but ye, maybe more updates on link building etc would be cool!