How to fix keyword self-cannibalization?

[IngridWood]

page in question: www.bison-builders.com/lots-plans/bison-meadows-lots-1-6/

This page is the landing page for 6 custom home lots, available via Bison Builders.

I fixed the overstuffing of 'Bison Meadows', it was on all image title, alt, etc. Should be right around 15.

We are using 'Bison Meadows' as a keyword, because that's the name of the custom community. I don't want to change the names of the links, and I don't want to change the name of the keyword. How do I fix this self-cannibalization?

FYI, I was thinking of directing all canonical URLs for individual pages to this page, but will wait til I know how to fix this first...

Thank you!

• Avoid Keyword Self-Cannibalization

  Easy fix

  <dl>

  <dt>Cannibalizing link</dt>

  <dd>"Bison Meadows Lot 1", "Bison Meadows Lot 2", "Bison Meadows Lot 3", "Bison Meadows Lot 4", "Bison Meadows Lot 5", and "Bison Meadows Lot 6"</dd>

  <dt>Explanation</dt>

  <dd>It's a best practice in SEO to target each keyword with a single page on your site (sometimes two if you've already achieved high rankings and are seeking a second, indented listing). To prevent engines from potentially seeing a signal that this page is not the intended ranking target and creating additional competition for your page, we suggest staying away from linking internally to another page with the target keyword(s) as the exact anchor text. Note that using modified versions is sometimes fine (for example, if this page targeted the word 'elephants', using 'baby elephants' in anchor text would be just fine).</dd>

  <dt>Recommendation</dt>

  <dd>Unless there is intent to rank multiple pages for the target keyword, it may be wise to modify the anchor text of this link so it is not an exact match.</dd>

  </dl>

  <a class="more expanded">Minimize</a>

[Nobody1560986989723]

In short - if you're unwilling to change the link text or the target keywords then you're not going to fix it.

You already have 'Bison Meadows' on the page you're targeting and it's in the URL. My advice is to have the next level of pages just Lot 1, Lot 2, Lot 3... etc as you really don't need to be linking down another level with that keyword if you're doing effective SEO of the URL above.