Adding a new wp client to subdirectory - SEO?
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Im working with couple of clients in the travel business. Im building up a network of blogs that add content, internal contextual links and so forth to clients websites. What I want to do is to install a fresh wp client to a subdirectory e.g. www.mydomain.com/blog for every and each client. This way I can get my outsourcing workers to log-in there and write content, add internal contextual backlinks etc. This also solves the problems of letting them learn on various different local CMS systems that are often just in the local language - that nobody understands:) So either I install it as an additional wp client if the clients has a wp client for the root domain.
Im wondering what effects this will have on SEO and what is important to do?. E.g. do I install a new sitemap for this new wp client in subdirectory - or do I merge it with the one for the root domain. How? In regard to GA tracking - do I add the same tracking code to the new wp install or somehow merge it into the root domain? Are there some issues I need to worry about especially when using this approach?
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Because it's part of the root domain, I would keep the same GA code. I would, if possible, extend the sitemap but if you can't, I think you can submit multiple sitemaps in Webmaster tools.
The main question I have is what your goal here is. If you're looking to just have a blog with links let me just say that Google has been heavy-handed in smacking that down as a tactic. If your goal is to just have content, again I would say you're wasting your time. Blogs are designed to be things that people read, not content farms. So I would expect a site's blog to be something warm and interesting, not something you'd read in a textbook. Given that this is outsourced, I fear it is the latter.
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There must be some content build up. Im not just throwing in some blogposts of course - and im carefully monitoring and helping with re-writing etc - so it become a interesting blogpost. That is the idea. And blogpost is just a subpage as any other subpage, so instead of just having the site static (as most travel related sites are often) then we are at least writing a blog to a subpage with relevant inner linking - and then some external sites pointing to each subpage. I have at least used it on one of my sites and got it into a rank nr 1 on google for the niche at hand (with over 3000 visitors seaching per month for keyword) in some 15 days - so I dont see why this isnt working. It has kept in the 1-3 seat for 6 months now with almost no more work. So now it just want to use the same methodology on other sites as well and create some interesting blogposts that both get social attention, backlinks etc etc - I just dont know how to set this all up for it to work with sitemaps, ga etc