The format for image SEO

[onlineforequine]

Hi there.

After looking at a few SEO videos relating to image SEO it seems important to ensure images are SEO'd just as well as pages.  I however have a question.

If the page is Meta titles the following:

Online for Equine | Riding Clothing | Just Togs Latina Ladies Breech

And this particular page contains five images which are each variants of this product, how is it best to SEO them?

Would you go with the:

Online for Equine | Riding Clothing | Just Togs Latina Ladies Breech Front

Online for Equine | Riding Clothing | Just Togs Latina Ladies Breech Back

Online for Equine | Riding Clothing | Just Togs Latina Ladies Breech Side

and so on...

Or would this result in keyword stuffing with Google's new over-optimisation rules.  Would it be better to rename them so they are all individual?

I am considering deleting the images, renaming them on the server as the SEO proof name and then re-uploading them so the Image caption = filename.

Am I on the right track?

If you need the page:

http://www.onlineforequine.co.uk/jodhpurs-breeches/22-just-togs-ladies-latina-denim-breech.html

[MatthewBarby]

Hi Victoria,

This would probably be seen in a bad light by Google so I wouldn't recommend this.

Image SEO has several things that affect it. One factor is the filename of the image, another is the alt attribute, and another is the text around it.

Make sure that you name your image with a relevant keyword, for example, 'Riding Clothes', then you can also name the alt attribute this. Next, any text that wraps the image, try to make sure that it is related to the image. For example, use semantically similar words, like 'some of the riding clothing that is...'.

This will help you're images rank well.

Hope this helps.

Matt.

[MatthewBarby]

Hi Victoria,

This would probably be seen in a bad light by Google so I wouldn't recommend this.

Image SEO has several things that affect it. One factor is the filename of the image, another is the alt attribute, and another is the text around it.

Make sure that you name your image with a relevant keyword, for example, 'Riding Clothes', then you can also name the alt attribute this. Next, any text that wraps the image, try to make sure that it is related to the image. For example, use semantically similar words, like 'some of the riding clothing that is...'.

This will help you're images rank well.

Hope this helps.

Matt.

[onlineforequine]

Thanks Matt,

All sound advice, so would you use completely alternate names for each image:

For example:

Online for Equine | Horse Riding Clothing | Just Togs Latina Jodhpurs

Online for Equine | Equestrian Wear | Just Togs Latina Breeches

Online for Equine | Equestrian Jodhpurs & Breeches | Just Togs Latina Jeans

Thanks for the advice

[MatthewBarby]

Hi Victoria,

I wouldn't use names like 'Online for Equine | Horse Riding Clothing | Just Togs Latina Jodhpurs'. They are what your web page titles should be like (be aware the recent over-optimisation changes Google is making though).

Your image names should all be different and should be a couple of words long, just like i suggested before. So this could be:

'Riding Clothing'

'Equestrian Breeches'

'Equestrian Clothing'

Try to make sure the image names are in context though or you're in danger of being penalised by Google.

Another thing to look into is creating an image sitemap. This can help a lot with your image SEO.

Matt.