Should I be looking at PA over DA?

[cbielich]

When it comes to optimizing my pages, I tend to rank them in order of DA first then PA. I start in that order going through my sites making sure they are ranking well for their keywords and if not what I can do it improve. But in doing more reasearch I am starting to think that I need to focus on the PA more than the DA. I am thinking as my PA increases, the DA wil take care of it self.

Am I thinking right here?

[Aran_Smithson]

Your kind of right, but DA/PA are only guestimates, they don't hold and actual bearing on rank as each niche can vary wildly.

I'd focus on my actual SERPs and number of visitors.

[Cyrus-Shepard]

Both have metrics have merits. But because DA is consistent across your entire site, and is higher correlated with higher rankings, if I had to work on choosing one metric, I would choose DA.

That said, DA is only a predictive metrics, that is useful when prospecting for links and some other activities. I wouldn't build an SEO strategy around it. Instead, if you focus on getting a good variety of links from authoritative sources, your DA and other metrics will take care of themselves.

Great Video from Rand here:

http://www.seomoz.org/blog/which-link-metrics-should-i-use-part-1-of-2-whiteboard-friday

http://www.seomoz.org/blog/which-link-metrics-should-i-use-part-2-of-2-whiteboard-friday

Hope this helps. Best of luck with your SEO!