Keyword Optimization Help Needed!

[TBiz]

This post is deleted!

[AmieMarse]

If at all possible, I would base a decision like this on primary research rather than secondary. Sure, one keyword might get more traffic - but is it good traffic? Is it converting traffic?

We have a very similar situation with "us based" + writing terms. For example we rank for terms like "US based content writing service" which has a documented search volume of nothing and is equally as competitive. YET - I get 2 or 3 clients a month that are worth an average of $300 on their first order and $4,500 within the first 6 months.

From a purely secondary research point of view I would never have ranked for these terms. In fact, I'm pretty sure it was a fluke to begin with. But so far this measley keyterm has brought a lot to my bottom line. So sometimes... it's about what works for you, not the masses.