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    On-Page / Site Optimization
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    • starplus
      starplus @AlanMosley last edited by

      Many thanks guys , I have an offer from a London Based Company they will do a new website for £399 and they have done a lot of them . So should I just update my one and create a blog or do a new one? We still on google page one for commercial cleaning companies london, commercial cleaning services london, I'm just a bit afraid of loosing all this idf I do  new page.www,starplusservices.com

      I have listed below my findings analysis of www.starplusservices.com

      •          meta descriptions are quite short and can be expanded on a
      bit further for more keyword density

      •          home links to index.html page (should go to true homepage
      that is found in search ie www.starplusservices.com not
      http://www.starplusservices.com/index.html)

      •          non-www. -> www. 301 can be implemented

      •          no html sitemap page

      •          no xml sitemap file

      •          no Google webmasters (from what I can check)

      •          homepage has external links to accreditation sites - tag as
      nofollow

      •          site has links to facebook, twitter and youtube every page

      • tag as nofollow

      •          no keyword-targeted internal linking

      •          menu links both top and footer have no titles on the links

      •          services page - left menu is made of images, need to have
      alt tags on them

      •          images - some images do not have alt tags (example
      http://www.starplusservices.com/carpet-pictures.html), and some have the image
      filename as the alt tag (see for example
      http://www.starplusservices.com/washroom.html)

      •          no optimised h1 on any page

      •          no optimised h2 any page

      all this was the report from a UK SEI Company!!!

      1 Reply Last reply Reply Quote 0
      • AlanMosley
        AlanMosley @AlanMosley last edited by

        For that price i suggest you will get a out of the box website, I would prpoably stick to the one you have.

        On this about you analysis

        taging as no-follow, unless you are linking to a spam site, it is of no use.

        no following links, mean the linked page will get no link juice, but it want save you any, all links use link juice whether they are no-follow or not. The difference is with no follow it evaperates.
        so unless the linked site is of bad reputation and you do not want to look like your promoting spam then dont use a no-follow.

        If tyou are a local business try and get some links from local directories, they are about the only cheap link that still has value.

        Fix the problems you have found.

        But here is aa big one you can do to bost your link juice

        you have interal links pointing to http://www.starplusservices.com/index.html

        This means that your link juice is not making it back to your home page http://www.starplusservices.com/

        This alone may make the difference
        Goog luck

        1 Reply Last reply Reply Quote 0
        • Andy.Drinkwater
          Andy.Drinkwater last edited by

          Far too much talk about link juice. Google themselves say we want content. They have no problems crawling millions of Wordpress sites and if it were a really big problem, why would I rank first for phrases that run into a contention ratio of hundreds of millions? Why would loads of other Wordpress users?

          I think what you have here is just a hatred of Wordpress because you see this as a major problem, when it clearly isn't.

          OK so Bing found 700+ redirects. And? Is it making any difference to my ranking? Nope. In fact, I rank much higher in Wordpress for these phrases than I did with my HTML based site. If I was doing badly then yes, it could be an issue - but I'm not. Says to me that Google don't care as much as other factors.

          Perhaps a few years ago when SEO was different to now, this might have been a big problems, but as any decent SEO knows, the rules have changes.

          AlanMosley 1 Reply Last reply Reply Quote 0
          • AlanMosley
            AlanMosley @Andy.Drinkwater last edited by

            Yes it does make a difference, of cause it does, You may rank, well, but you would rank better if you fixed them.

            all you need to do is fix the link and you have saved the link juice, i cant see why you woud  not do that. In IE press F12, then the networking tab and you can see all the 301s as you navagate.

            buy the way, Matt Cutts said that the most common mistake is bad crawability, he said it was the most important, then content then marketing. He also said that redirects leak link juice,

            Its not a theroy, its not a rumour, its cold hard fact, and easy to fix.

            Andy.Drinkwater AlanMosley 2 Replies Last reply Reply Quote 0
            • Andy.Drinkwater
              Andy.Drinkwater @AlanMosley last edited by

              If you can tell me how I can rank better than 1st, then I am all ears 😉

              Crawlability is a big thing, but clearly Google has no problems in crawling my site at all - or millions of other Wordpress sites.

              Don't get me wrong, if I see things that are a big problem, then I fix them and had I missed this one on my site? yup! And thank you for pointing that out to me.

              However, please don't dismiss an entire platform because of small issues. Mine was a mistake on my own site - most of my time is spent on other peoples so I tend to rush mine and fit it in when required.

              1 Reply Last reply Reply Quote 0
              • AlanMosley
                AlanMosley @AlanMosley last edited by

                no i agree, I would not dissmiss the whole platform because it has problems.

                There is a trade off for using a CMS, there are advanatages and disadvanatges

                I also dont say that search engines wont crawl a wordpress site, but its what it finds when it crawls. You want to make sure it crawls to its optimum.

                no you cant rank higer then #1, but may rank higher for other variations of the terms, long tails and the sort.

                1 Reply Last reply Reply Quote 0
                • starplus
                  starplus @AlanMosley last edited by

                  Hi Alan,

                  this is the websites that this guy has done £399

                  http://www.nmwebdesign.co.uk/Websites-WP.html

                  Any good?

                  1 Reply Last reply Reply Quote 0
                  • AlanMosley
                    AlanMosley @AlanMosley last edited by

                    I had a look at a few, and they are template sites, and seeing that you are talking Pounds, not dollars, its not that cheap.
                    i found this error in all of them

                    The page with URL "http://www.magsmusic.com/" can also be accessed by using URL "http://www.magsmusic.com/index.html".

                    This split your ranking as SE see this as 2 seperate pages, but also because the internal links link back to the index,htm, the link juice does not make it back to yourr home page. Its the same problem you have.

                    If you go ahead, you want to make sure all internal links to your home page point to domain.com, and not domain.com/index.htm

                    but they do look ok.

                    I would fix the site you have, i would fix the canonical domain with a 301 redirect and change internasl links to point ot it. that alone will help heaps.

                    1 Reply Last reply Reply Quote 0
                    • starplus
                      starplus @AlanMosley last edited by

                      the cheapest quote that I have to do this amendements is £350 so is nearlly the same as the new website, and they give a nother option wich is do my site in wordpress for £400 or a cms system for £250.

                      What should I do!!!

                      1 Reply Last reply Reply Quote 0
                      • KeriMorgret
                        KeriMorgret last edited by

                        [moderator hat on]

                        Let's keep this thread related to the original question posted. We make it real easy to create a new question and mark it as a discussion, and that's the more appropriate place for a level-headed discussion about some of these details that don't concern the OP as much as it does the people answering the questions.

                        Thanks!

                        [moderator hat off]

                        1 Reply Last reply Reply Quote 2
                        • AlanMosley
                          AlanMosley @AlanMosley last edited by

                          To fix the 2 things i suggest should cost about 50$

                          1 Reply Last reply Reply Quote 0
                          • starplus
                            starplus @AlanMosley last edited by

                            Hi Allan,

                            2 things 50$ !!! which 2 things?

                            Many thanks

                            1 Reply Last reply Reply Quote 0
                            • AlanMosley
                              AlanMosley @AlanMosley last edited by

                              The canonical domain name,

                              You can get to your page using

                              www.domain.com

                              domain.com

                              www.domain.com/index.html

                              domain.com/index.html

                              you need to decide www or not www, then you need to get a 301 to that domain, you need to also 301 redirect from index.html to that domain.

                              then you need to make sure you dont have any links in your website pointing to the wrong version.

                              especialy not /index.html.

                              1 Reply Last reply Reply Quote 0
                              • Thommas
                                Thommas last edited by

                                Hi Sergio

                                Page titles are a very important ranking factor and changing them will affect your ranking. You say that the new keyword you are trying to rank for is Office Cleaning London, do you have inbound links containing that anchor? I don't know what was the keyword you were ranking for the past 2 years but I assume you had a fair share of backlinks with anchor containing that keyword. There is more to consider, is the new keyword bringing you more or less traffic, is it converting better?

                                starplus 1 Reply Last reply Reply Quote 0
                                • starplus
                                  starplus @Thommas last edited by

                                  this week we back to first page with keyword cleaning companies www.starplusservices.com

                                  Thanks to all of you for the repplies

                                  1 Reply Last reply Reply Quote 0
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