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    4. FLASH vs HTML links in SEO

    FLASH vs HTML links in SEO

    Search Engine Trends
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    • heritageseo
      heritageseo last edited by

      In terms of a small flash slideshow and having text and links on various slides within, is such text and links as easily index-able (or even at all) compared to static html text on a webpage?

      1 Reply Last reply Reply Quote 0
      • RobertFisher
        RobertFisher last edited by

        From Search Engine Land July 2008.

        Google can now crawl and index Flash files

        Google has been working on improving how they crawl and index rich content (such as Flash and JavaScript) for some time, and in fact have been able to extract some text and links from Flash files for a while. However, their methods weren’t perfect, and they tell me that this new technology from Adobe makes Google’s algorithms “less error prone” and enables them to access content created in any version of Flash in a variety of languages.

        From the link in the Search Engine Land piece above:

        http://googlewebmastercentral.blogspot.com/2007/07/best-uses-of-flash.html

        Since all of this was from 2007/2008, I believe there have been strides beyond but could not find any quotable sources. If your use is as you describe, I do not see it as a problem.Google with Youtube says they make sure there is content and HTML around it, etc.    
        Today in SEO there are a lot who will say not to use flash; I do not think that is a reasoned comment. There are places for it and places where it is too obtrusive. I hate flash intros for example.

        Hope this helps,

        1 Reply Last reply Reply Quote 0
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