Looking for a better dashboard than Google adwords. Please help!

[sarenausa]

We are running several campaigns on Google Adwords. It really feels like throwing money through the window.

That being said. We are trying to extract some market intelligence out of the results of the campaigns. More precisely, when, where a conversion rate occurred in time? Whenever we get a click, who click at what time and from where. This type of information. I know there are some expensive dashboards out there. But would you know by any chance a dashboard who could address these needs and is affordable.

Thank you in advance.

[MichaelWeisbaum]

I believe Woopra might be what you're looking for.  It's actually a live dashboard, so you can see what's happening in your analytics in real time.  I'm not sure how much it costs, but I do know that there's a free version or at least a trial version where you can test it out and see if it's right for you.

[john4math]

I'd be interested to know why you think it's throwing money out of the window.  Of all the advertising online I do, Adwords converts the best, has the most options, and the most reporting.  It sounds like you might need to refine your campaigns if they're not converting well?

If you use Google Analytics, you can integrate your Adwords data directly into Analytics, which allows you to slice and dice the data up however you want.  To integrate these, you just need to link your accounts together (see here), and then turn on auto-tagging.  You can turn on auto-tagging in the My account > Preferences page.

If you just want to view clicks and conversions by hour of the day, you can do this through the online Adwords interface.  If you click on the Dimensions tab, it'll let you view the data by Hour of day.  If you don't see this tab, just click the little down arrow all the way on the right, and enable the tab.

[sarenausa]

Thank you for your answer. Still seems that Google Adwords don't make it easy. Tried Woopra in the past. Trying GetClicky.com now.

As per conversion, there is no in depth analysis on a per click basis in a dashboard format for google adwords. Will try the dimension tab.