Will you be adding +1 to your sites?
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I agree that I think +1 will be a big factor in ranking...so for that reason alone I'm going to use it.
btw...congrats on your Guru status EGOL! It's well deserved.
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I'm in wait-see mode. I expect it will get some traction, yet think it's a terrible idea - setting a bad precedent - it automatically penalizes sites that don't have it. Not good at all. So for now, I wait it out in protest.
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...it automatically penalizes sites that don't have it...
I feel the same way - especially about the review stars that you can see in the SERPs - the small player is screwed. Put it on your site to minimize damage.
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I have a motto "Google likes Google" for this reason alone its worth the few minutes it takes to add. - Just my Opinion
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I use AddThis as well. Initially the size of the +1 Google widget they offered was too big. You can adjust the code as follows and it fits nicely:
<a class="addthis_button_google_plusone" g:plusone:size="medium"></a>
I wasn't sure whether to include it or not this early on so I tried an experiment. I +1'd my home page on my account, then went to Google and did a search using my home page URL as the parameter. My site appeared as the first result, which was expected, but it also included the +1 icon in two places. If you personally +1'd a page, it shows on the first and last line of the result.
Next, I asked a friend to +1 an article. I did another Google search for that article and I could see where my friend had +1'd the article. My friend and I had never linked our Google accounts in any way so it is nothing to do with being in a friend's list of anything like that.
Feel free to use the following site to test: http://www.terapvp.com
Below is an image of the search results. The first result is a page that my friend +1'd. The second result is a page I +1'd.
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Ryan...when your friend +1'd the article did it rise in the SERPS at all? It would be interesting to test and see if after a few +1's the SERPS are affected!
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What I've been wondering about is the potential for blackhat abuse. I have several Google accounts under slightly different names that I use for different purposes, and I have plenty of friends who I'll be encouraging to "+1" my site's homepage, so what's stopping somebody from bringing this to an even bigger level?
An enterprising individual could start a nice business connecting websites willing to pay for +1's. I would absolutely pay $1 for a plus one, and I would even more absolutely be willing to plus one 100 websites for $100. If I didn't have a conscience (and if I had time) I would be all over this!
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I personally think that Google's got this kind of spam figured out. They can likely detect abnormal patterns.
It's likely similar to the whole thing with authority on Twitter. So, if Rand tweets about my site then it's going to be helpful. But, if someone who is relatively unknown plus ones 100 sites a day, those plusses may not be that helpful.
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What is "unknown" though? With Twitter you have followers to easily distinguish who's putting out valuable stuff, but with Google all I have is my Gmail and Google Docs.
Of course I know there's also some type of networking possible on Google, but if they only go by the people who actually use that then the plus one affecting SERPS is a moot point anyway, as the majority of users sign up with Google for a particular service, largely Gmail or Docs.
I do agree plus one-ing 100 sites in an hour is obviously abnormal, but how about 20 within an hour? I could easily hit that in a browsing session.
P.S. as a side note - "plus one-ing" what the heck? They couldn't come up with a better action?
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I would enjoy seeing google close the accounts of people who are doing spammy +1's.
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LOL...yeah...that term is kind of silly. But what else are they going to use? Plussing? Oneing?
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You really think Google will close out my Gmail and Google Docs account because I used their plus one service too much? Yeah... okay, let me know how you think they will actually implement that.
Headline: "Google closes email accounts because users did too many +1's"
or even, more realistically IMO,
Headline: "Google bans people from +1 for using it too much"
Really? I don't see that as a viable route for them. They're much more likely to just not use spammy +1s in determining SERPS - behind the scenes.
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I think +1 will be much more important to the site owner than the site visitor which is why it won't work that well. I'd be delighted if it does but won't be holding my breathe.
People LIKE things on Facebok because they're already logged into their Facebook account 24/7. They browse Facebook all day, interact with friends and like each others comments, links, sites etc.
With Google people search for things and find them. There is no social interaction or a sense of people wanting to support each other. Most people use Gmail but aren't always logged into it and don't spend a quarter of the time checking emails compared to what they spend on Facebook.
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My personal opinion is that it could well be a flop. With the "like" button people are so familiar with this due to so much Facebook usage. The average Facebook user is logged in most of the time, so they know that by clicking on like they will be sharing these with their social circle. With +1? What does it do? You click it, then what? Who see's it?
You and I know that it will show in the SERPS if someone you know has previously +1'd something but does the average joe bloggs know this?
When it comes to the average user on the web I don't think they will have a clue about +1
As for placing a +1 button in the SERPS I am not sure on this. I mean, you search, get the results and then click on the link. You then going to view the page and then remember to go back and +1 it? I am more likely to click on my Evernote widget and bookmark it or if I want to share use my hootsuite hootlet and share it to FB or Twitter.
Really not convinced on +1 yet, but time will tell.
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"I personally think that Google's got this kind of spam figured out."
Really?
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This +1 thing all boils down to Google's Social strategic vision (or lack thereof). I liken this to the checkout line at the grocery store. Sometimes things just end up in the cart because of the wait. If the +1 is on every site because the site owner doesn't want to feel like they are out instead of IN. We have seen +1 dramatically increase SERP results but only for those users who are logged in and are what Google deems "members of my social circle". Make no mistake Big Brother is here.
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This may be an incredibly unscientific answer, but the plusone button is ugly.
It crowds up the SERPs, it crowds up an already busy 'tweet, share, like etc.'
To SEOs it has incredible power, but to the users, it's: 'What is this little monster button doing here?'
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I feel the same was as I do about this as I do about the "Google Tags" and its brief run. Google Tags was a BIG advantage for local businesses who took advantage of it at a measly $25 a month. Of course, they've discontinued the program entirely.
I think those who +1 will see an initial advantage in SERPS, but after it rises in popularity and matures, that factor will be lessened and Google will have moved on to other factors.
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I am going to add it to my site in the round of redesigns that I am working on currently. The problem with many of google's programs is that they don't always last, but I think there will be a penalty if you don't try it out.
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