The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Intermediate & Advanced SEO
    4. Buying up old domains, high PR, to absorb backlinks and authority?

    Buying up old domains, high PR, to absorb backlinks and authority?

    Intermediate & Advanced SEO
    3 3 2.3k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • CareerBliss
      CareerBliss last edited by

      I'm thinking about purchasing http://employeesurveyresource.com/ .. $300

      It's showing a PR5, but I'm not seeing many backlinks in Y! site explorer or open site explorer.

      Has anyone been successful in absorbing the PR from older domains / domains without current content?

      I know sometimes people can fake PR by 301'ing from a high PR site, to sell the domain and then cancel the 301, leaving you with a dud.

      Can someone shed some light on this please? Thank you!

      1 Reply Last reply Reply Quote 0
      • DanDeceuster
        DanDeceuster last edited by

        You should do some research into doorway pages. What you are talking about is a bad, black hat SEO technique. Doorway pages are domains you buy up and then redirect to your main site. It's a form of buying links and PageRank when you think about it.

        If you see an expired domain with high PR and buy it up, that's fine. What is not cool is when Google has a full website in its index for a given domain and then the next day every URL of that domains 301's to the home page of some other domain. You don't want to get caught up in it, check out Google guidelines on doorway pages.

        1 Reply Last reply Reply Quote 0
        • Banar
          Banar last edited by

          I'm not a guru, but it would probably be much better to build a Wordpress blog on those aged domains, create regular content and then link it back to your main site, not just regular 301 as you plan doing.

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post
          • When domain a buys domain b (whose links direct to c), does domain a has links redirecting to domain c ?
            Nozzle
            Nozzle
            0
            2
            52

          • How to gain or build high authority backlinks without content?
            HuptechWebseo
            HuptechWebseo
            0
            6
            136

          • Legal Client Wants to Change Domain Name... What's the best way to pass authority from old domain?
            WhiteboardCreations
            WhiteboardCreations
            1
            3
            158

          • 301 Pandalized Domain to Authority Domain?
            TomRayner
            TomRayner
            0
            2
            109

          • Why do some domains out rank stronger authority domains
            AlanMosley
            AlanMosley
            0
            3
            160

          • High PR Profile backlinks
            innofidelity
            innofidelity
            1
            7
            4.3k

          • Is using frameset to usurp PR from an old domain okay?
            AlanMosley
            AlanMosley
            0
            4
            555

          • Which link url placement to buy - High PR vs. High PA?
            SteveOllington
            SteveOllington
            0
            4
            1.4k

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy