Linking Back to the Same Page

[onlinemediadirect]

What are the other seo's opinions on linking the same keyword you are targeting lets take an example like Trampolines.

So we have a Online shop selling trampolines would you feel it a good or bad thing to link the keyword trampolines from the homepage to the homepage almost creating a loop.

Some SEO's say yes some say no ?

[MSSTORAGE]

The key question to ask yourself is always 'will this help my users/customers?'

I do know some people that try this, but in my opinion there's no benefit.

[Jinx14678]

Some SEO's say yes as they believe that any anchor text linking is beneficial, but like Acorn-Internet said, value to the user should be #1 as if there is value to a user, then there is value to search engines (most of the time)

I would suggest against it as Google is on a quality rampage right now it seems, so questionable tactics that have negligible SEO benefits (such as this) should be avoided in my opinion.

w00t!

[SparkplugDigital]

I don't see any reason why you would do this unless you are trying to manipulate the search engines. I would expect that Google and Bing would eventually find a way to ignore these links if they haven't done so already.