How do you get reviews from a local review site to show up in Places?

[RobertFisher]

Does anyone have any experience with getting a local review site to show up when it is turning out tens of thousands of reviews on local companies in one specific industry (no not restaurants) (Insurance agents, etc.)? Is there a submission process for Google?

Thanks mozzers

[LabadieAuto]

My experience shows that the reviews have to be in the hreview microformat.  Then places may or may not pick it up.  If it is not in the correct format places won't even look at it.

[BlinkWeb]

It is an automated process. Google uses rich snippets to collect this data. The review site need to use rich snippets to transfer.

If you are looking for sites to get reviews on, check your competitors and see where their reviews are coming from.

Encourage your customers to use the same review sites. Also, give your customers options on where to review you. If someone already is active in Google reviews it doesnt make sense for them to review you in Yelp, especially since yelp will probably filter their result if they sign up for an account to write one review and never come back.

If it is your review site, there is a submission process. Here is some info on rich snippets and the submission process to Google.

http://googlewebmastercentral.blogspot.com/2009/05/introducing-rich-snippets.html