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    4. 301 redirect OK for a newer version of a page that is a different url?

    301 redirect OK for a newer version of a page that is a different url?

    On-Page / Site Optimization
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    • JeanYates
      JeanYates last edited by

      I have about 500 products with multiple urls for the same product, but different versions. I sell wine and have a different page for each vintage. I've decided that is not the best way to go, and want to point the older vintage pages to the latest version page, and make that the only page for the  product as time goes on.

      Do I have to put a link in the text from each older page to the newer, or can I use a 301 to redirect them to the new page? I don't want google to think I'm pulling something funny.

      1 Reply Last reply Reply Quote 0
      • Dan-Petrovic
        Dan-Petrovic last edited by

        To me this sounds like a completely legitimate reason to 301 the pages to that new location. If you do get in trouble with Google it will be pretty straightforward to explain it. If you run into an algorithmic penalty the solution would be to remove 301s. This, however is not a likely scenario at all.

        Another option you have is to use rel="canonical" to tell Google that the page they're crawling has a correct canonical version. This will not only fix duplication but will also consolidate link juice much like 301 redirection.

        1 Reply Last reply Reply Quote 1
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