Disadvantages & Advantages for this e-commerce URL Structure

[NickPateman81]

Hi all,

Just a simple question. What's the disadvantages/advantages to using this URL structure for an ecommerce site:

**Category structure: **/category

**Subcategory structure: **/subcategory

**Product structure: **/product

Compared to the standard: /category/subcategory/product

Thanks,

Nick

[DiamondJewelryEmpire]

The shorter the better. When you keep your urls straight to the point it helps crawl to understand what is the most important content is shown on particular page. I would recommend to go for category-name/product-name.

However don't expect tremendous growth and dont forget to 301 old urls.

[TellThemEverything]

with that super-flat structure you are missing out on the category and subcategory keywords being present in your product URL. It's minor, but I wouldn't do it that way. The traditional category/subcategory/product is preferred.