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    Eliminating outbound links for long tail-targeting pages

    On-Page / Site Optimization
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    • ilyaelbert
      ilyaelbert last edited by

      I have a number of pages that rank on the 1st page for highly long tail phrases, despite the pages having outbound links to things like 'privacy policy' 'terms of use', make a payment, etc...all pages that can be accessed from the home page. Do you recommend I eliminate these administrative pages from the long tail-targeting pages, to reduce outbound page rank flow? Does anyone create a different breadcrumb navigation or remove one altogether for pages that are highly targeted to improve their rank?

      1 Reply Last reply Reply Quote 0
      • DavidKauzlaric
        DavidKauzlaric last edited by

        I do not think it's much of an issue. I don't think footer links bleed that much. I would not worry about it, being perfectly honest. Why not ramp up a few more internal links to these pages or some external links?

        1 Reply Last reply Reply Quote 0
        • elephantseo
          elephantseo last edited by

          Just to clarify, outbound page rank flow is to links off your site, not other internal pages. I would leave privacy & tos links but it is good to cross link to other pages on your site via related pages. Here is a good post on that: http://www.seomoz.org/blog/site-architecture-for-seo

          ilyaelbert 1 Reply Last reply Reply Quote 0
          • ilyaelbert
            ilyaelbert @elephantseo last edited by

            do you think linking to a page from related pages improves the likelihood it will be indexed?

            elephantseo 1 Reply Last reply Reply Quote 0
            • elephantseo
              elephantseo @ilyaelbert last edited by

              Yes, when you link to a page that is not indexed from a page that is indexed it will help. The tricky part is getting the currently indexed page re-crawled so it picks up the link to the non indexed page.

              A good tactic for getting the page recrawled is RSS such as linking to a page from a new blog post. Or tweet the URL to the page.

              1 Reply Last reply Reply Quote 1
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