Internal Website Linking from Syndicated Blog Posts

[BFMichael]

Does it help, hurt, or do nothing for my website's SEO if I do internal linking from syndicated blog posts (on my blog) to my website pages?

For example, a syndicated blog post on winterizing your house has instances of "homeowners insurance" linking to my webpage on homeowners insurance.

Proper canonicalization is done as well.

[MrWhippy]

Hi,

It depends, if the links are topical and flow naturally in the content then they should help.

If they are spammy and not related at all to the content, then I would think they will be ignored at best.

Internal links help show Google etc. which pages you believe to be the most important on your site, that doesn't mean you should include lots of spammy links on your pages though.

More internal links pointing to a page that is topical and relevant to the content is the best way.

Steve