How important is anchor text in your sitemap?
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I've read in a few recent articles that using keyword anchor text in your HTML sitemap is a good idea i.e. important. How important do you think it is? I'd love to hear your thoughts.
Example 1:
Widgets: View All
Colors: Red | Blue | Green | Yellow | Orange | Purple
Types: Oversized | Large | Small | Miniature
Example 2:
Widgets: View All Widgets
Colors: Red Widgets | Blue Widgets | Green Widgets | Yellow Widgets | Orange Widgets | Purple Widgets
Types: Oversized Widgets | Large Widgets | Small Widgets | Miniature Widgets
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I'm only posting a comment so that I can follow this thread. I'm really curious to see what people have to say. Good question!
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I'm a big fan of anchor text. No only for the internal linking value, but, when done properly, increases user retention and conversion by accurately describing the page to the user.
IMO