Our company creates cobranded subdomains for our clients; does that hurt our SEO?
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We create cobranded websites for local businesses in many towns throughout the United States, always under a subdomain of our main site (e.g., afcreditunion.teachbanzai.com). Does this hurt our SEO rankings? We have a very specific reason for creating these microsites, because it's a high selling point. I've read and watched the material here on Moz regarding subdomains and subfolders, but it doesn't quite answer my question: since we create all these microsites not with the intent of passing authority to our website but with the intent of making their microsite have their branding.
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Hi,
No, there is no issue in what you are doing. It has long been understood that what you are doing is a good solution for just these sorts of circumstances.
As long as it is clear you aren't trying to pass link equity across just for SEO benefits, it sounds like a good solution.
-Andy
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Andy, your answer makes sense and aligns with what I've heard from other SEO experts. Much appreciated.