Destination SERP Feature?

[Myles92]

Hey guys,

So my boss was surfin the web today on Google and came across the what looks like destination cards with an interest drop down.  I've attached a screen shot of what it looks like.  I couldn't find anything about this on the internet and was wondering if this was a new feature?  Either way I guess I just want to know 1. what this SERP feature is called and 2. if there is any information on how google chooses what places to show here. It looks like, for this query anyway, that it's a combination of popular places in New England and my search history.

Thanks!

PrBMk

[Martijn_Scheijbeler]

Hi,

It's not really a SERP destination feature, it's basically an extension on the knowledge data that Google has. If you Google for example: seo software you'll likely get a similar setup with a carrousel with the top software for SEO. It's incredibly hard to get as it seems to be information that Google is saving themselves and not directly getting from another site.

Martijn.