Any tool where we can check ecommerce conversion rate & checkout abandonment of competitors?
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hello all,
Is there any tool available where we can check the ecommerce conversion rate & checkout abandonment of competitors?
Thanks!
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Hi there,
I don't think there are any tools out there that collect this sort of information and share it as a competitive intelligence tool.
Google Analytics has a 'Benchmarking' section which you can find under 'Behaviour' > 'Benchmarking' in which it compares your site performance to that of other competitors within your industry anonymously. It's more of a rough guess (as default industries in the interface can be quite large) but it's a good place to start.
I hope that helps,
Sean
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Hi Sean,
Really great thanks to you but before I activate the "Benchmarking" I would like to know if I activate benchmarking then my data will also visible to my competitors? or even if I do not activate but if they have activate Benchmarking then they can check my data?
Thanks!
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Hey,
When you opt into this, your GA data is anonymously shared amongst others in your niche to go towards average figures. No one will be able to look at your site specifically, but your site stats will contribute to overall figures.
Cheers,
Sean