Pagination vs. Scroll for Ecommerce

[BeckyKey]

Hi

I wanted to see what opinions were on having a product listings on paginated pages vs. loading as the user scrolls?

We use pagination but I have heard scroll may be better for SEO?

Thanks!

[evolvingSEO]

In general I would stick to paginated. Scrolling may add to page load time, and can sometimes frustrate users if they are trying to just get to your footer. Paginated is a very standard and expected method by users and search engines

[BeckyKey]

Great thank you