International SEO errors

[AL123al]

Hello,

In a muddle here. A website has a .co.uk and a .com version. They want to target the UK market and the USA market respectively. The content for the UK version has been localised for the UK audience (e.g. spellings etc) but the content is the same in both sites.

There are errors in .co.uk version in webmaster tools :

International Targeting | Language > 'en' - no return tags__URLs for your site and alternate URLs in 'en' that do not have return tags.**Q 1) What does this mean?**I can see that both the .com and .co.uk version has only this in place:**2) Should they actually have respectively?**3) Do they also need rel=canonical from the .co.uk to the .comAny help would be appreciated.

[DarinPirkey]

You can use the country and language in your language preferences.  ie. en-gb for the UK version and en-us for the US version.

I always add the code for our german and english version of our blog

Also check out his page on Moz for some additional help

https://moz.com/learn/seo/hreflang-tag and you can help generate your tags at http://www.aleydasolis.com/en/international-seo-tools/hreflang-tags-generator/ (cited in moz article)

[MickEdwards]

I have had similar issues with a client.  Take a look at all the information on this thread https://moz.com/community/q/hreflang-for-multple-countries-but-single-language  It might help you to start untangling your particular issue.