I was penalized by Google? What do you think i have to do?

[aneebelo]

Id like some help,

My site had a rank fall and I think I was penalized by Penguin, I compared running a 'Full SERP Report "and I see no reason for me to be in 4th place in the SERP.The Facts:

1. I have a higher: Page Authority, # of Root Domains Linking to the Page, Domain Authority, # of Root Domains Linking to the Domain, MozRank, MozTrust
2. My mT/mR is 0.955 against: #1->0.983 #2->0 #3->1.023 (but my mozrank and moz trust is higher
3. My website is: https://www.soprojetos.com.br/ this occours since Nov 2015.
4. I have 99 external links against: #1->15   #2->0 #3->11

Link to OSE:https://moz.com/researchtools/ose/links?site=www.soprojetos.com.br&filter=&source=external&target=page&group=0&page=1&sort=page_authority&anchor_id=&anchor_type=&anchor_text=&from_site=What I think:I guess a have to Disallow some links that some crazy Real Estate Websites made to my website,

but i'm afraid to do this, and id like an oppinion about why my website is not ranking first to "plantas de casas" and "projetos de casas" anymore, my competitors are not so well seen on google as me (according to moz)

(sorry for my bad english i'm brazilian)

Thanks in Advance

[DmitriiK]

Hi there.

Well, here is a bummer for you - metrics don't matter. If we were in perfect world, yes, the websites with higher metric scores would be ranking higher, but it's not true at all. There are so many factors Google is including in their algorithms, and nobody knows what those are.

Instead of looking at metrics, look at actual content, on-page optimization. What about technical SEO? Also some of your backlinks have high spam score - that might be hurting.

As for penalilzation - if you were penalized, you for sure wouldn't be #4 - you'd be number #104 if ranked at all. Check your Google Search console for manual actions, if there are none, then you are not penalized, you just need to work harder on your SEO. Which area you ask - nobody really can give you better answer than yourself. You know your website best and you know which areas are the weakest (on subconscious level for sure).

Hope this helps.

[MattAntonino]

I see the exact match domain #1 - plantas de casas .com so that makes sense.

According to Majestic, you have 958 live links and 135,000+ historic links. That's a HUGE drop off in links. You used to have 1363 referring domains and now have 244. Those drops are cause for some worry.

montesuacasa.com.br has 46k links and 731 historic referring domains - many more links than you and many more still alive.

If I look through your historic links you were getting 128,000 from one site jeso carneiro.com.br - this site has pretty good authority itself but your link is now not found. So that was helping you to #1 - now it's not.