Fast/Easy Way to Implement Canonical tags in Bulk in Magento CMS?

[accpar]

Hello Amazing SEO Community!

Quick Q for a client with a TON of duplicate content. (yikes!)

My client is currently undertaking a large SEO project around canonical tagging for their thousands of duplicate pages. Currently, one product sits on multiple URLs and they are being indexed as different pages (with the same content). The issue is found across all products and other pages, and across their international sites as well.

One core challenge they face now is lack of time/resources from their developer side. The solution we see to the duplicate content is to manually add a canonical tag to each of our tens of thousands of pages. Their content management system is Magento.

Has anyone ever tackled canonicalization for a large site that uses Magento? Any more efficient solutions to manual tagging is ideal. Thanks in advance for your input.

-Bonnie

[LynnPatchett]

Hi,

Magento has some built in functionality to handle this to a degree. Go to System > Configuration > Catalog  > Search Engine Optimisation and check 'Use canonical meta tag for products'. This should create a canonical for all product pages which point to a single page version without any category in the url.

Not sure how that will match with many international sites but if they are standalone then it should be ok. Worth checking out anyway, manually tagging thousands of pages... no thanks! It should be possible through a custom layout update in each product page, check this link for the suitable code and where it should be added.

Good luck!

[accpar]

Thank you SO much Lynn! Much appreciated!