Theme create category page stuffed with Keyword

[Jon-S]

Hi All,

Quick question and I think I already know the answer but wanted to get a second opinion.

We have a ecom site running woo commerce and the theme is coded to insert the product category name under the product name on the category page. This has resulted in the category page being stuffed with my keyword 'sofa beds'.

Am I right in thinking that in the eyes of Google this page will be penalised for over use of my keyword or does Google view category pages differently?

Thanks in advance

[ChrisAshton]

Honestly I'd be surprised if you were penalised for this. At worst, you may be a little hindered algorithmically but even then, if you've got sufficient, quality content on your site, a solid structure, good page titles etc then this should just be a minor detail at the end of the day.

Talking purely about rankings, SEO is really just about sending overall signals and patterns these days; just make sure this isn't one of many risky signals. Of course, if you can fix it (maybe with the help of a dev) then it would be wise.

If it were my site, my biggest concern would be the impressive this gives to the user. Does it feel like they're having keywords blatantly shoved in their face? If so, the issue becomes a little more important. Search engines don't buy your products, users do!